Halloween is about scaring people and being scared for fun; and it is not just for kids.
In fact, Americans will spend more money on adult costumes this season than on costumes for kids according to the National Retail Federation.
Americans will spend $2.6 billion on Halloween costumes this season, according to data recently released by the National Retail Federation. While that's down slightly from last year, they’ll still shell out $1 billion for children’s costumes, $1.2 billion for adult costumes and $330 million on pet costumes.
I recently noticed that there is more bad news than there is good news coming from the retail and restaurant sectors of our economy.
The losses in the 2nd quarter are worse than expected for Barnes & Noble. WalMart’s profits are down and projections for the remainder of the year have been reduced. The loses at J.C. Penny are double the projections. And the profits at Bob Evans Restaurants are off 40% due to the rising cost of pork, operations, and employees. Also, a whopping 82% of restaurants, restaurant chain owners, and franchisees list the impending Obamacare and minimum wage law issues as their biggest worries keeping them from expansion.
Today is the 4th of July and I want to wish all of my U.S. friends a very Happy Independence Day.
While you are enjoying family, friends, hot dogs or that charbroiled steak along with a great beer and fireworks, it is a good time to think about this being a holiday to 1) celebrate patriotism in America, 2) remember what struggles our Founding Fathers endured to provide us with freedoms that many take for granted, and 3) make an assessment of our own state of independence.
It is that time of year ... the holiday season is upon us and we gather with family and friends.
One of my favorite movies to watch this time of year is the classic “It’s a Wonderful Life.”
So many of us are seeing that our livelihoods and that our investments are being impacted by the Internet-driven restructuring of the economy. Many believe that what has been unfolding in our economy since 2008 is just the opening phase of an economic revolution that has only been experienced twice before in human history.
The first was about 10,000 years ago when the human race transitioned from hunter-gathers to farmers. The second was when the Industrial Revolution kicked off in 1769 as Richard Arkwright built the world’s first true factory in Derbyshire, England. This caused a complete refashioning of the agrarian way of life and England was not recognizable from the nation it was a mere century before.
Today’s most trustworthy brands, may not have the biggest sales or the market share in their categories, however they have created relationships with consumers through experiences that trigger a visceral response.
Once you build trust through branding, you will have a customer for life.
The Inner Game is a new term for a classic idea explained many different times, many different ways by virtually every success educator, and even philosophers.
In the book Think and Grow Rich, Napoleon Hill reveals the secret using the words, “thoughts are things.”
One of the key drivers of successful promotion, advertising, and marketing is to go where your customers are, every day.
Whether you believe it or not, your prospects and customers are online using social media every day.
We are already well into the New Year with 8% of the year already gone. Most of us have probably made our New Year’s Resolutions and are well on the way to a prosperous new year.
In addition, some interesting predictions for 2012 have been made: such as what will be the price of gold on December 31, 2012; or who will win the White House this year; or what wild, Black Swan events are likely to hit us this year?
This post will provide a number of traffic tips that will help you to increase the amount of visitors who come to your website.
If you ever thought that your excuse for not making money was online traffic, you will now have, as a result of this post, many traffic strategies that you can implement, test, and scale.